“Over my 35 year career, I’ve seen almost everything, which is why our team takes such a thorough approach to insurance planning.  Our clients deserve it.”


Dave is a 1977 graduate of Northview High School and earned a Bachelor Of Arts degree in “Risk & Insurance” from Michigan State University in 1981.  Dave has over 35 years of insurance experience and holds the following professional designations:

Certified Insurance Counselor (CIC)
Accredited Advisor of Insurance (AAI)
Licensed Insurance Counselor (LIC)

Dave enjoys golf, basketball, tennis, skiing, spending time with family and friends, and helping bring financial security to our clients.

“Insurance is like a smoke detector.  We all depend on it but  unless it works the way it’s intended to, it’s almost useless.” 


Derek graduated from Forest Hills Northern High School in 2005 and Michigan State University in 2009, where he earned a Bachelors and a Masters in Accounting.  Derek moved from Michigan to New York City in 2010 where he worked as a CPA at Ernst & Young and Jane Street Capital, an investment firm dedicated to active risk management.

Derek brings to Boer Insurance Group the same passion and commitment expected of him by the global companies he worked for in New York City as well as the friendly, compassionate demeanor he acquired growing up in West Michigan.  Derek enjoys spending time with his wife, Paige, and their dog, Kahlua (who is often found snoring on his desk), golfing, fishing, and watching Michigan State basketball and football games.  Derek is also an active mentor in the Big Brothers Big Sisters program for disadvantaged youth in West Michigan.

Schedule an appointment with Derek here: Book Now!

“If done right, insurance is more than just an expense – it’s a critical part of achieving financial security.”


Brian graduated from Forest Hills Northern High School in 2005 and Michigan State University in 2009, where he earned a Bachelors and a Masters in Accounting.  After graduation, Brian started his career as a CPA at BDO in Grand Rapids, MI before moving to Toronto and joining Ernst & Young as a Manager.

Brian’s passion for protecting the public and his dedication to client service brought him back to Grand Rapids and to Boer Insurance Group.  Brian enjoys traveling with his family, training his dog, Jarvis, snowboarding, golf, watersports, and being outdoors.  He is also an active member of a Grand Rapids chapter of Business Network International (BNI).

Schedule an appointment with Brian here: Book Now!

“An insurance program is only as good as the agent that stands behind it, which is why we are more thorough, more professional, and more attentive than others.  Our clients deserve it.”


Brian graduated from West Catholic High School in 1987 and then attended Davenport University, where he graduated Cum Laude with a Bachelors Degree in Business.  Much of Brian’s career has been in the finance and insurance industries.  

Brian leverages his experience at Chase Investment Services and a number of large, national insurance companies to bring a devotion to client service and extensive industry knowledge to Boer Insurance Group.  Brian has held a Michigan Insurance License since 2006.

Brian attained the rank of Eagle Scout and enjoys golf, skiing, construction projects, biking, and spending time with his family.

Schedule an appointment with Brian here: Book Now!

“You spend an immense amount of time and effort building and planning for financial security.  A good insurance plan is critical in protecting what you have worked so hard to build.”


Jake graduated from H.H Dow High School in 2015 and Grand Valley State University in 2019 with a Bachelors in Business Administration and an emphasis on Marketing. Jake strives to provide world-class client service on a daily basis. His love of the Grand Rapids area and his genuine desire to help others led him to the Boer Insurance Group team, which he joined in May of 2020.

Jake enjoys spending time with family and friends, boating, being outdoors, boxing, and engaging in various fitness activities. 

Schedule an appointment with Jake here: Book Now!

“You deserve to have a friendly, professional team handling your insurance.  A 1-800 number is only appropriate for a utility company, and even that may be a stretch.”


Sue is our friendly receptionist, skillful bookkeeper, and client support specialist.  She has been a valuable member of our team since 1996.  Sue is in the office Mondays, Wednesdays, and Fridays. 

At home, Sue enjoys spending time with her family, especially her four grandchildren.  She is active in her church and sings in the choir.  She enjoys road trips in the fall with her husband Randy to take in the changing colors. 

“Insurance is an important element of achieving financial stability not just for established professionals but for young professionals too; even if you’re fresh out of college with student loans, having the proper insurance will help protect your future income and assets.”

tori roughley

Tori graduated from Jenison High School in 2015 and attended Grand Valley State University, where she graduated Magna Cum Laude in 2018 with a Bachelors in English and a minor in Writing.  She studied in the U.K. in the summer of 2018, which gave her a unique and cultural perspective, and hopes to return one day.  Tori joined the Boer Insurance Group team in September 2018. 

Tori brings her writing, administrative, and marketing experience to Boer Insurance Group.  Tori enjoys traveling, reading, writing, and spending time with her cat, Zelda, and puppy, Sherwood.  She is also an active patron of Broadway Grand Rapids. 


Grace graduated from East Grand Rapids High School in 2014 and went on to study at Michigan State University. In 2018, she graduated Magna Cum Laude with a Bachelors in Sociology and a minor in Economics. She spent the summer of 2017 at an internship in Hawaii studying, absorbing the culture, and taking advantage of the natural beauty. She hopes to return soon. Grace joined the Boer Insurance Group team in November 2019.

Grace brings her attention to detail, client service experience, and knowledge of The Office to Boer Insurance Group.  She keeps busy by reading, golfing, and walking her English Bulldog, Daisy.


Nickole graduated from Mansfield High School in 2011 and attended Grand Valley State University, where she graduated with a Bachelors in Social Work. She spent the summer of 2015 studying literature in London, England (specifically Harry Potter and Lord of the Rings) and plans to return soon. Nickole joined the Boer Insurance Group team in August 2020. 

You can find Nickole making puns, hiking, traveling, reading, and mostly laying around with her Tuxedo Cat, Miss Penelope Pancakes.